Ma — A designer specialising in translating user insights into effective design solutions, currently working as a Product Designer at DigitalRoute based in Stockholm.
Strength
Complex UX Problem Solving
User Research & Insights
AI-Powered Feature Design
Visual & Interaction Design
Experience
With 6+ years of experience as a product designer and researcher, I’ve helped SaaS companies, traditional industries, and consumer electronics brands enhance profitability by crafting user-centric and AI-powered products that drive engagement and business impact.
DigitalRoute
B2B SaaS, Data Management
Experience
I led several key projects, honing my skills in AI-powered product design, data-informed decision-making, storytelling, and designing for accessibility. My contributions played a crucial role in driving DigitalRoute's business growth and enhancing its competitive market position.
Role
Product Designer
Year
2022-now
LG Electronics
B2C Digital, Leading Consumer Electronics
Experience
I created marketing assets for LG Electronics Nordic, including web & app content and branding materials. I enhanced the brand visibility and consistency by collaborating with the Marketing Manager, PR, and other stakeholders.
Role
Creative Designer
Year
2020-2022
Assa Abloy
B2B Physical, Leading Entrance Solutions
Experience
I led the UX research project, conducting researches to observe and analyse pedestrian behaviour at doorways, identify pain points, and suggest solutions. I contributed to two inventions on the intelligent door system design.
Role
UX Designer
Year
2018-2020
Other Digital_ UX/UI, Research, Visual Design
Some Physical_ Product Design
I have worked with
